How images can increse your hotel’s bookings

Carmela Martí Decoración offers solutions to help establishments attract more customers through small changes with textiles

The popular phrase “a picture is worth a thousand words” goes beyond mere description. In the hospitality sector, it is a fundamental aspect for achieving more bookings. New consumption habits mean that customers first look at the appearance of the establishment, so the photos published on websites or social media can be decisive.

Carmela Martí Decoración addresses these aesthetic elements to make the photographs of establishments more attractive. This doesn’t require a large budget, as successful results can be achieved by updating and renewing textiles.

One of the solutions that draws the most attention is the combination of colors, textures, and patterns. Besides being a trend in decoration, they help define the personality and style of the establishment. For example, you can choose neutral tones with more striking patterns or introduce more energetic colors combined with geometric designs. Here, cushions play a key role in making a change that seems minimal but adds a lot. For example, you can mix cushions with different patterns and plain colours, always following the same color scheme.

In hotel rooms, another indispensable element that adds a unique touch is the plaid. They enhance the style and decor of the bed and add a touch of sophistication. Additionally, their function of protecting the bed if someone climbs on it with their shoes on cannot be overlooked. The bed skirt also significantly refreshes the image, as it adds an extra touch of elegance and helps keep the bed base, which is at floor level, in optimal condition.

Curtains are another detail that makes photographs very appealing. A small change can create a special atmosphere, for example, by choosing curtains in neutral tones that match the room’s color scheme. And if you want to convey the concept of a good rest, the combination of sheer and blackout curtains is ideal, allowing guests to enjoy brightness during the day and total darkness at night. This can also create visually attractive rooms.

A point that Carmela Martí Decoración emphasizes is balance. Even with enticing combinations, there must always be a certain homogeneity in the composition of the image, as it is more pleasing to the eye. This can be achieved by using white and light colors where the color contribution comes from cushions, the plaid, or details in the restaurant table linens. Additionally, in hotel rooms, you can give the bed a plush look by adding more volume to the thickness of the covers or with pillows.